Jeanette Garner has been appointed vice president, e-commerce at Shiseido Americas Corporation (SAC), the U.S. subsidiary of Tokyo-based Shiseido Co. Ltd. Garner will lead a newly created e-commerce department, which will combine the existing global e-commerce functions for SAC’s NARS and Shiseido brands. In this role, she will develop the company’s overall e-commerce strategy and manage the e-commerce businesses for both brands including online marketing, merchandising and site operations. Garner joins SAC from the Lancôme division of L’Oréal USA where she was the VP head of e-commerce/interactive marketing at Lancôme-usa.com. Previously, she served as director of merchandising, internet and catalogue, for beauty at Victoria’s Secret Direct and held management position at both Macys.com and Saks Direct, also in the beauty category